News is the information that keeps us informed about the world around us. This can be anything from political events to natural disasters or even sports news. News is meant to be unbiased and should be factual.
The headline is usually the first thing people read when looking at a newspaper or magazine so it is important to get the attention of the reader. This can be done by using a catchy phrase or evoking an emotion. Once the reader is hooked, the article can provide more detailed information. This can be hard news (straight reporting) or an in-depth piece that takes a smaller subject and researches it heavily.
When deciding what is newsworthy, it is important to remember that a story must be new, unusual, interesting and significant. However, what is interesting and significant can differ from society to society. For example, a man biting a dog is probably not newsworthy in one society, but it could be in another where dogs are eaten at feasts. Other factors that can affect newsworthiness include the weather, shortages/gluts of food and drink, crops and livestock health, or changes to the environment.
While it is not the job of news to entertain, there is nothing stopping you from adding an element of humour to a news story. Adding a humorous angle can make the difference between readers/listeners/watchers taking the news seriously and not so seriously. It also makes the news more accessible and enjoyable.